New York City during the holidays is magical—especially once the crowds fade. This is the time when the lights glow a little brighter, a little warmer, and the city feels like it’s yours to explore. Eva and Josh’s Upper East Side Christmas couples session was exactly that kind of night: intimate, cinematic, and filled with a quiet holiday romance that felt like we were the only ones experiencing it.
Living on the Upper East Side myself, I often pass the Ralph Lauren store at night, and I’m always amazed by its warm holiday glow—especially when the streets are empty. During the day, this block is packed as tourists line the street for Ralph’s, but at night it becomes completely still. I had the perfect idea for a holiday couples session; I just needed the right couple. So I shared my vision on Instagram, hoping someone would connect with it.
Eva quickly messaged me. Back in June, I had the opportunity to photograph Eva and Josh’s proposal not far away in Central Park at Gapstow Bridge, and they happened to be back in NYC for the holiday season.
As a NYC engagement and proposal photographer, I’m always drawn to sessions that feel timeless and distinctly New York. Photographing Eva and Josh outside the iconic Ralph Lauren store on Madison Avenue during Christmas was the perfect blend of elegance, intimacy, and holiday charm.
Why the Ralph Lauren Store Is Perfect for Christmas Photos in NYC
If you’re dreaming of a luxury Christmas engagement session in NYC, the Ralph Lauren store on the Upper East Side is hard to beat. It offers:
Classic New York architecture
Elegant holiday décor without feeling overdone
Warm window light that photographs beautifully at night
A timeless backdrop that never goes out of style
No crowds.
For couples who want editorial, romantic, and elevated holiday photos, this location is a favorite—especially after hours when the streets are calm and the magic feels personal.
If you’re planning a holiday proposal in NYC—at Rockefeller Center or anywhere that holds meaning—Jonathan Heisler Photography would be honored to help you craft your moment and capture it beautifully.
Jonathan Heisler Photography is comprised of New York City photographers specializing in photographing private NYC proposals, as well as engagement sessions and weddings.