As a corporate event photographer my goals are always to capture the 5Ws of an event; Who, What, Where, When, and Why. Today’s assignment was out of NYC on Long Island at the Manhasset Bay Yacht Club. I made sure to showcase not only the author, her family, and her guests, but the venue and it’s beautiful views / atmosphere. I spent ample time 1 on 1 with the author capturing posed photos of her holding her book, signing her book, and interacting with guests as they discussed the books different themes. Before guests arrived, I captured family photos both inside and out. My goal was to capture images the publisher and author could use in media, social media, and in other publications to promote the book.