Binghamton University Spring Fling 201

Summary video of Binghamton University's Spring Fling carnival and concert. 

Martino Auto Concepts - Ferrari Art Car

Crash (b. John Matos, Bronx, New York, Oct. 11, 1961) is a graffiti artist. As early as 13, John Matos was spray painting New York City trains, the full image art as opposed to simpler tagging soon transferred to silk screened canvas. He was first noticed through his murals on subway cars and dilapidated buildings, he is now regarded as a pioneer of the Graffiti art movement. His work is said to convey a "visual link between street life and established society". In 1980, Crash curated the now iconic exhibition:"Graffiti Art Success for America" at Fashion MODA, launching the graffiti movement that has remained very active through today. By the 1980s Matos had exhibits across the United States and abroad. Galerie Yaki Kornblit was the first instrumental gallery in Amsterdam that help launch his career in Europe. In 1981 Crash, along with 10 other artists were chosen by The Public Art Fund to design animated imagery for The Spectacolor Billboard in Times Square. He was given his first gallery showing by Sidney Janis at the Sidney Janis Gallery in 1983. Chase Manhattan, N.A., as well as CITIBANK, N.A., and other collections came calling.


Now, on Saturday, March 29, 2014, "Crash" joins Martino Auto Concepts (MAC) of Glen Cove, NY to paint the "Ferrari Art Car". 

It's life, it's business and it's a rush!

Back in May 2013, I went on a 10 day group trip to Israel. I went not as a photographer but as a college graduate looking to have some fun. Naturally, I brought my camera. But it was a small and basic setup (Canon 5D Mark III w/ 27-105mm F/4). When I returned I posted my photos on Facebook (personal page and JHeislerPhotography page), Flickr  and various other social media sites. Well, the images went viral in the Binghamton University community, the national (and even global) Jewish community and throught the travel industry. A few weeks went by and I received a phone call from Hillel International asking me about my photos and if I would be willing to photograph a week long event down in St. Louis.

First, I had to plan the week. Then, I had to write the contract, and then, most importantly, I had to submit approval for a week off at my 9-5 job. After, it was all said and done I finally flew down to St. Louis in late July.

The week had me running around with 90lbs. of gear on my back, a 5D Mark III in one hand and a backup 7D in the other.

Some of my gear from the week. Check out Canon's new Speedlite 600EX with radio sync transmitter. The things are awesome and worth every penny. If you don't need Pocket Wizards or if you're seeking something with a cleaner and more streamline look go for these things!

I arranged and photographed portrait sessions throughout the day and in between speeches, group activities and POI/ environmental (point of interests) shots. I was exhausted and on top of it all I had committed to video production work as well. Oh yeah, I was also live blogging across several platforms and I had a 24 hour edit turn around. 

Instragram picture while doing video work on a faculty member. P.s. follow me @JonathanHeisler on Instagram!

After a week of back pain, 2 migraines and 3 hours of sleep a night I returned back to New York. The following weeks were met with strict deadlines and the production of some of my greatest work yet. 

The point:   Openly marketing yourself and your images is one of the most important and most beneficial things you can do. It's where you should be putting most of your energy when things are slow; photographer or not! It's all about having the greatest reach possible whether it be through word of mouth or on the internet (SEO(I use the term loosely as it's overly used and misunderstood). Market yourself, and your ideas, it's the most important thing you can do if you want to be seen and, or heard. 


September 11, 2013

View of Lower Manhattan from the Brooklyn Promenade late last night. I'll be back out there tonight September 11, 2013 at sunset to capture Tribute in Light  and at sunrise on September 12 , 2013 to watch the lights turn off. 12 years later and we never forget that day, where we were and who we were. So much has changed and yet so much has stayed the same.


View of Lower Manhattan from the Brooklyn Promenade